What is a 360\u00b0 Google Maps virtual tour?

A 360\u00b0 Google Maps virtual tour is an immersive walkthrough of your business \u2014 captured as a series of 360\u00b0 photos and published directly to your Google Business Profile, Google Maps and Street View. Visitors navigate from room to room in their browser, exactly as if they were there.

How long does a 360\u00b0 virtual tour shoot take?

A typical small business shoot (caf\u00e9, retail unit, gym studio) takes 2\u20134 hours on site. Larger venues such as hotels, car showrooms or universities take a half or full day. We deliver the live, hosted tour within 5\u201310 working days of capture.

How much does a 360\u00b0 virtual tour cost in the UK?

Pricing starts from around \u00a3300 for a small retail outlet, and scales based on the number of 360\u00b0 points captured, travel to your UK location, and whether you need Google Street View publishing, custom-hosted tour, or both. We shoot all shapes and sizes of business and offer a free quote on every project.

Do virtual tours improve Google Business Profile rankings?

Google Business Profiles with a published 360\u00b0 virtual tour typically receive significantly more customer interest than profiles without one \u2014 per Google's own internal data. Tours increase dwell time on your listing, signal to Google that the business is verified and active, and appear directly on Google Maps and Search.

Where in the UK does Trusted Photography work?

We cover the whole of the United Kingdom \u2014 all 51 English counties, plus Scotland, Wales and Northern Ireland. Our HQ is in Long Eaton, Derbyshire, and our team travels UK-wide for shoots.

What types of business is a virtual tour good for?

360\u00b0 virtual tours work especially well for hotels and resorts, car dealerships, restaurants and caf\u00e9s, retail stores and showrooms, gyms and fitness centres, pubs and bars, property and estate agents, and universities and schools. Any business where customers benefit from seeing the space before they visit.

What's the difference between Google Street View and Matterport?

Google Street View tours are published directly to your Google Business Profile and Google Maps and are free to host. Matterport tours are hosted on Matterport's platform with a small ongoing subscription, but offer 3D walkthrough and floor-plan features. We offer both and can advise which suits your business.

Do you still publish to Google Maps now the Trusted Photographer programme has ended?

Yes. Google retired its formal Trusted Photographer programme, but the underlying ability to publish 360\u00b0 tours to Google Maps and Street View remains fully available via Google's Street View Studio. Trusted Photography has been publishing tours to Google Maps since 2012 and continues to do so today.

Virtual Tours For Estate Agents UK | 360° Property Walkthroughs

Sell faster, weed out time-wasters and stand out against your competitors. Professional 360° virtual tours of your listings — published on Rightmove, Zoopla, your own website and Google Maps — let serious buyers walk the property online before they request a viewing.

Get a free quote →

📞 0115 718 0409

Why estate agents use 360° virtual tours

Fewer wasted viewings. Buyers self-qualify before they book in. Your negotiators spend their time with the people genuinely interested.
Wider buyer pool. Out-of-area, international and time-poor buyers can walk the property in their own time. You don’t lose them to the inconvenience of a viewing window.
Faster offers on premium listings. Higher-end and unusual properties benefit most: the buyer who ‘gets it’ from the tour is the one who offers quickly.
Standout listings. Most estate agents still post static photos. A 360° tour visibly differentiates your agency’s listings on the portals and on your own site.
Reusable on every channel. The same tour goes on Rightmove, Zoopla, your website, your Google Business Profile, your social posts and your email campaigns.

What an estate agent 360° tour includes

Full interior walkthrough with navigation points at each room
Embedded floor plan with clickable navigation
External shots of the property and frontage
Optional drone footage of the property in its setting (great for rural and high-value)
Hosted on your own site, on Rightmove/Zoopla, on Matterport, or any combination
Custom branding with your agency colours and logo

Pricing

Estate agent virtual tours typically start at £250 per property for a standard residential walkthrough. Volume packages (5+ properties per month) bring the per-tour cost down significantly. Premium and rural properties with drone footage are quoted individually.

Every project gets a free, written quote — see our full UK virtual tour pricing page for more detail.

UK coverage

We shoot UK-wide from our Long Eaton, Derbyshire HQ — all 51 English counties, plus Scotland, Wales and Northern Ireland. See our UK coverage page for area-specific service pages and pricing.

Ready to book?

Tell us the venue and what you need the tour to do. We’ll quote, schedule the shoot, capture, edit and publish — usually within two weeks from brief to live.